As a child I loved to sit with my dad while he got dressed for work. This is where he taught me the importance of how we present ourselves to the world. I learned that sophistication and style went hand-in-hand.

Early in my career I was a talent executive for Late Night with David Letterman. As part of my job, I attended plays, movie screenings, sporting events , and concerts looking for new talent . I had to learn fast how to maximize my wardrobe and show up looking professional yet appropriate for the events of the day. This brought an efficient and effective eye for transitioning from day-to-night, from luncheon to after-party.

Later I went on to work with Bill Maher in developing Politically Incorrect. This job required me to wear many hats as I was dealing with talent, executives and professionals in the political arena.

As I continued working with HBO, I became an executive involved in Original Programming. I was involved in producing all the live concerts and comedy events. This job has expanded my exposure to various Artists, HBO executives, clients of HBO and all the media and promotional team for each of these events. Again, I found myself in the situation to show up professionally in a creative world and stylishly casual with talent and the production staff.

In my work, and in my personal life I needed to seamlessly and (appearing to be effortlessly) transition from day to night, from casual to cocktail and from my role as a professional to eventually my role as a wife and mother. This provided the full spectrum of opportunity to understand how to style outfits, plan for events and still have a signature look. I needed to FEEL comfortable and BE comfortable in my choices. I needed to be me.

As time went on I have been involved in many charity causes, philanthropic and culturally significant events, in the planning, support and execuition of these events. Additionally, I have been involved with several schools and academic institutions in the NYC area. What to wear for meetings, selling sponsorships, catering to securing talent to the events themselves required an understanding of what works for me and the audience/opportunity I was to be in front of.

All of these life experiences and with the love and support of my three children has brought me here…to you. I am passionate about making people look and feel their best. Finding your best self, today.

Laurie lives and works in the New York City metro area.